West Valley College
14000 Fruitvale Avenue, Saratoga, CA 95070 • Phone (408) 867-2200

Marketing Department

408-741-2031
Library/ TV Office

Sample of printed and digital collateral produced to promote WVC events

 

In November 2012, the West Valley Theatre Department performed "Night of the Iguana", a play by Tenessee Williams. The Marketing/Graphic Design department produced the following collateral to promote and support the event.

 

Posters:

Full size poster, 11" x 17":
"Night of the Iguana" Poster

 

Small poster/flyer: 8.5" x 11"
"Night of the Iguana" Poster

 

Posters can be made in sizes up to 12" x 18".

Digital Promotion:

Graphic for Digital Signage:
"Night of the Iguana" graphic for Digital Signage

 

Graphic posted on WVC Facebook page:
"Night of the Iguana" graphic for Facebook

 

Postcards and Mailers:

Double sided 5.5" x 8.5" postcard mailed to over 800 recipients:

Front:

"Night of the Iguana" mailer (front)

 

Back:

"Night of the Iguana" mailer (back)

 

Double sided 4" x 6" postcard:

Front:

"Night of the Iguana" postcard (front)

 

Back:

"Night of the Iguana" postcard (back)

 

 

3" x 4.5" Single sided postcard

"Night of the Iguana" postcard

 

Showtime!

Program (cover):

"Night of the Iguana" program cover

 

Tickets:

"Night of the Iguana" ticket

 

"Night of the Iguana" Scene

Program (inside):

"Night of the Iguana" program (inside)

 

"Night of the Iguana" Scene "Night of the Iguana" Scene

Post ProductionScreenshot - WVC homepage

Photographs of the show have been displayed prominently on the WVC home page, as well as the college Facebook page. Photographs of theatre events are used in a wide range of marketing materials, including the Summer Mailer and Class Schedule.

 

last published: 3/6/13 • validate xhtml css 508