Catalog 2023-2024

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BUSN 040: Sales Strategies

Course Description

This course examines the nature and concept of sales principles and strategies. Covering careers in selling in various fields, the course examines how to prospect, qualify, and make an effective sales presentation. Students taking this class have the opportunity to learn how to succeed in sales regardless of their chosen field. Motivation of the customer, handling customer objections and complaints, closing the sale, and follow up procedures are explored in depth.

Units: 3

  • Credit - Degree Applicable
  • Transferable to CSU only

Course Details

  • Grade Options: Letter Grade, Pass/No Pass
  • In-Class Lecture Hours: 48 – 54
  • In-Class Lab Hours: 0

Requisites and Advisories

  • Prerequisites: None
  • Co-Requisites: None
  • Advisory: None

Transfer Details

  • CSU/UC: Transferable to CSU only
Last Updated 7/19/23